Why turn to forum posting? This will not only allow you to insert backlinks in every post. This will also help your website get noticed by search engines, which frequently index forums. If article submission to directories takes time, forum posting will only take you a few minutes to complete. But, you have to do your homework before you can begin and become successful in this task. Check these:
1. Choose forums to join.
Do not join all forums though they talk about skin care processes and products all because you are selling these items. It is a waste of time. Instead, choose popular and active forums. Search engines frequent them.
2. Think about relevance.
Do not reply to a post or start a forum for discussion if you know very well that you are in the wrong place. For example, you think about joining a forum that discusses about the best SLR digital cameras when the product that you will try to promote is a skin whitening lotion. For you, there is nothing wrong with that as long as you are able to share with them about the benefits of having a white skin, as well as the goodness of your product. Do you think they will appreciate your “additional input”? Of course not! They either ignore you or curse you for that. Participate in forums that are relevant to what you offer and your post will surely make sense. Best of all, it will receive high click-through rates.
3. Make yourself well-informed before participating in a discussion.
Though you have found the forum where you will participate in a topic that they are discussing, you will think that you are already ready to go. Read all the posts first so you can follow the thread. If you think it is necessary that you research to be able to make a valuable and appropriate entry, do so. You also have to display authority as you speak. You have to be knowledgeable of the subject. Remember they are potential customers. If you make a wrong or out-of-theme post, you will only become a laughing stock. Worse, you will receive negative comments about your post. No one will dare click your backlink then.
4. Keywords are still a must.
Creating backlinks may be your primary goal in forum posting but you should not allow your keywords to take a backseat. You must still insert them in your posts. This will enable search engine robots to crawl into your post and may likely index it.
5. Limit your signature links.
In the forum signature, do not include more than two links so you are likely to increase website traffic. If you will have more signature links, you will only confuse readers. Instead, use the remaining space for important details.
Forum posting is considered as the easiest and the most effective approach to build links and to advertise your products or services. In addition, it covers huge number of visitors; hence, giving you a strong possibility of improving your traffic. For this reason, you must include this in your SEO tactics. However, you still need to consider several factors prior to launching your forum posting project or before hiring a forum poster. This is to ensure success. The list above is only some of them.